Introduction

The best way to create a course that sells starts with one powerful idea: solve a real problem for a specific audience. In 2025, with so many digital courses available, it’s not just about having great content — it’s about packaging, positioning, and promotion. Whether you’re teaching a skill, coaching transformation, or sharing experience, your course must be clear, outcome-driven, and easy to follow.

1. The Best Way to Create a Course That Converts in 2025

Creating a course that actually converts means going beyond simply sharing information. In 2025, the best way to create a course is by focusing on a clear transformation. Start by understanding your audience’s pain points and outline a step-by-step path that helps them reach a specific goal.

Add practical exercises, short video lessons, and real-world applications. Remember, learners buy outcomes, not just lessons — so make your course outcome-focused and easy to follow.

2. Start With the Right Idea

Your course needs to solve a clear problem for a specific audience. I always recommend choosing a topic where you already have experience and a story to tell. This gives your content authority and keeps it engaging.

3. Outline First, Don’t Overbuild

Don’t get stuck creating hours of video before validating your idea. I create a simple outline—an intro, 3–5 core lessons, and a wrap-up. I then use that outline to create a basic slide deck and test it with a small group.

4. Record in Batches

I record all my lessons in one or two days. Keep things simple: use Zoom, Loom, or ScreenPal. You don’t need fancy editing to provide value—your voice and screen are enough.

5. Upload to a Course Platform

Once recorded, I upload my videos to a platform like System.io or Teachable. These tools make it easy to create a simple course funnel and start collecting emails or payments.

6. Add an Email Nurture Sequence

A huge part of selling a course is email. I add a simple 3–5 email sequence to nurture new leads. This builds trust and naturally leads into my course offer. You can see how I build email sequences here.

7. Repurpose the Content

I take the main video lessons and repurpose them into YouTube Shorts, blog posts, or social posts. This helps reach more people and drive traffic back to my course landing page. Read more about content repurposing here.

8. Best Tools to Help You Create a Course Fast

Time-saving tools can make or break your course-building journey. Platforms like Systeme.io offer all-in-one solutions where you can host your course, create funnels, and automate emails — all from one dashboard. If you need polished slides or handouts,

Canva is perfect for designing course materials quickly. For voiceovers or transcriptions, AI tools like Lumen5 or Descript speed things up dramatically. Using the right tools is one of the best ways to create a course efficiently and with less stress.

9. Tips to Find the Best Way to Create a Course Topic

Struggling to choose what your course should be about? The best way to create a course topic is to solve a problem you’ve already overcome. Ask your audience, check trending forums, or use tools like AnswerThePublic to find what people are actively searching for. Start with clarity — not perfection.

10. Bonus: Platforms That Make Course Creation Easier

Choosing the right platform is part of the best way to create a course that actually converts. Tools like Systeme.io, Teachable, or Thinkific simplify the process from content upload to checkout. Systeme.io is great for beginners—it includes funnels, email, and course hosting all in one.

Teachable offers polished course templates and integrated payments. Whichever you choose, focus on easy navigation and smooth delivery. No one wants to fight with tech while learning. Test your course with beta users, get feedback, and use it to improve before your official launch.

That’s how you build trust and reduce refunds. Ultimately, the best way to create a course is to combine the right platform with a clear offer, compelling lessons, and a simple user experience.

11. Final Thoughts: What’s the Best Way to Create a Course That Sells?

The best way to create a course isn’t to overthink—it’s to start small, test your ideas, and build momentum. Done is better than perfect.